Privacy Policy

A legal disclaimer

At Marketing Shred, your privacy is not an afterthought — it's built into everything we do. This Privacy Policy explains what personal data we collect, why we collect it, and how it is handled when you visit marketingshred.com, watch our content, sign up for our lead magnets, or enroll in our courses.

This policy applies to all services offered by Marketing Shred and complies with the General Data Protection Regulation (GDPR), and other applicable data protection laws.

PLAIN-LANGUAGE COMMITMENTWe will never sell your personal data. Ever. We only collect what we genuinely need to serve you better.

Who We Are

Marketing Shred is an educational platform dedicated to AI-powered marketing, content strategy, and professional growth. Our content is produced in English and Italian and distributed via YouTube, social media, and our website.

For the purposes of GDPR, Marketing Shred acts as the Data Controller for all personal information collected through this website and its associated services.

Data We Collect

We collect personal data in the following ways:

Information you provide directly — your name and email address when you subscribe to our newsletter, download a lead magnet (e.g., a prompt guide), or enroll in a course.
Usage data — pages visited, time spent on site, browser type, and device information, collected automatically via analytics tools.
Communications — messages or enquiries you send us by email or contact form.
Payment data — if you purchase a course, payment details are handled securely by our third-party payment processor. We do not store card information.
Cookie data — see Section 8 for full details on how we use cookies.

How We Use Your Data

Your data is used only for the purposes described below:

To deliver the content, lead magnets, or courses you requested.
To send you our newsletter, marketing tips, and updates about new content or launches — only with your explicit consent.
To improve the website and our content based on aggregated usage statistics.
To respond to your messages and support requests.
To process payments and issue invoices where applicable.
To comply with our legal obligations under applicable law.

MARKETING EMAILS You may unsubscribe from marketing emails at any time using the link at the bottom of every message we send. We use a reputable email platform that respects your preferences immediately.

Legal Basis for Processing (GDPR)

Under the GDPR, we must have a lawful basis to process your personal data. Depending on the activity, we rely on:

Consent (Art. 6(1)(a)) — for newsletter sign-ups, lead magnet downloads, and marketing communications.
Contract (Art. 6(1)(b)) — to deliver a course or service you have purchased.
Legitimate interests (Art. 6(1)(f)) — for website analytics, security, and fraud prevention, provided these interests are not overridden by your rights.
Legal obligation (Art. 6(1)(c)) — where required by law, such as retaining invoicing records.

Data Sharing

We do not sell, rent, or trade your personal data to third parties. We may share it only with trusted service providers who help us run our platform, and only to the extent necessary:

Email marketing platform (e.g., Mailchimp, Brevo, or similar) — to deliver newsletters and automated sequences.
Payment processors (e.g., Stripe) — to handle secure transactions.
Analytics providers (e.g., Google Analytics) — to understand website traffic, under data processing agreements.
Video platforms (e.g., YouTube / Google) — when you watch embedded videos, those platforms may collect their own data per their privacy policies.
Course platforms — if applicable, the platform hosting your course access.

All processors are required to handle your data securely and only on our documented instructions.

Data Retention

We keep your data only for as long as necessary:

Newsletter subscribers — until you unsubscribe, after which we delete your data within 30 days.
Course participants — for the duration of your access plus up to 3 years for legal and accounting purposes.
Contact form messages — up to 12 months, unless ongoing correspondence requires longer retention.
Analytics data — typically anonymised after 14 months (Google Analytics default).

Your Rights

Under GDPR, you have the following rights regarding your personal data:

Right of access — request a copy of the personal data we hold about you.
Right to rectification — ask us to correct inaccurate or incomplete data.
Right to erasure ("right to be forgotten") — request deletion of your data where no legal obligation requires us to keep it.
Right to restrict processing — ask us to pause processing while a dispute is resolved.
Right to data portability — receive your data in a structured, machine-readable format.
Right to object — object to processing based on legitimate interests or for direct marketing at any time.
Right to withdraw consent — where processing is based on consent, you may withdraw it at any time without affecting prior processing.

To exercise any of these rights, please contact us at the address in Section 10. We will respond within 30 days.

If you believe we have not handled your data correctly, you have the right to lodge a complaint with your national supervisory authority. In Italy, this is the Garante per la Protezione dei Dati Personali(garanteprivacy.it).

Cookies

We use cookies and similar tracking technologies to enhance your experience on our site. Below is an overview of the types we use:

Essential cookies — strictly necessary for the site to function (e.g., session management). These cannot be disabled.
Analytics cookies — help us understand how visitors use the site so we can improve it (e.g., Google Analytics). These are only placed with your consent.
Marketing cookies — used to deliver relevant content and track campaign performance. Only placed with your consent.

When you first visit our site, you will be prompted to choose your cookie preferences via our consent banner. You can update these at any time via the cookie settings link in the footer.

Security

We take the security of your data seriously and implement appropriate technical and organisational measures to protect it against unauthorised access, loss, or destruction. These include:

HTTPS encryption across the entire website.
Access controls limiting who can view personal data internally.
Secure, reputable third-party processors with their own robust security practices.

No method of transmission over the internet is 100% secure. While we do everything we can to protect your data, we cannot guarantee absolute security. In the event of a data breach that affects your rights and freedoms, we will notify you and the relevant authority as required by law.

Contact Us

If you have any questions about this Privacy Policy, want to exercise your rights, or have a concern about how we handle your data, please get in touch:

✉

Marketing Shred

Email: info@cspacegroup.com

Website: marketingshred.com

UPDATES

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our services or legal requirements. When we do, we will update the "Last updated" date at the top of this page. For significant changes, we will notify active subscribers by email. We encourage you to review this page periodically.